Nutrition and wellness company Fixx Nutrition has announced that it will double production at its new factory on the Gold Coast, citing increased local and international demand, including an upcoming launch in the South African market.
In a statement on Tuesday, the Burleigh Heads-based business said it had been on a “rapid growth trajectory” with its supplements since 2020, with an Australia-wide distribution deal in Woolworths supermarkets and a retail presence in more than 1,000 stores across Australia.
It also noted sales in 15 countries, and increased demand in the USA, Europe and Asia, though did not give the current volume or value of sales.
“Professional and amateur athletes from sporting codes across the globe use Fixx’s range of all-natural world-leading sports and dietary supplements and this new facility is designed to allow us to meet demand in established domestic and global markets while embarking on new ventures in places like South Africa,” said Fixx Nutrition Co-founder Jan Buchegger.
“Our clients include professional cyclists, triathletes, local sporting codes such as the AFL along with the NRL, the New Zealand, English and Pakistani international cricket teams, national Rugby sides like the Wallabies and the Springboks, along with most of the English Premier League clubs.”
Jan and Michelle Buchegger (pictured) founded Fixx in 2017, after selling their previous food manufacture and supplier Fehlbergs Fine Foods to Riviana.
The company cites inspiration from the efficacy of pickle juice “in treating what can be the often random, severely debilitating, involuntary, painful episodes of muscle contraction” in athletes of all abilities, and uses “all-natural, ethically sourced, and Australian-made products” in its functional foods.
The company recently launched a range of vegan-friendly and gluten-free Gel X PRO energy gels for the Gold Coast marathon.