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Aristocrat Leisure grows again post Covid

Manufacturing News

Gaming machine manufacturer Aristocrat Leisure has boosted profits for the second half ending 31 March as it emerges from a Covid-19 hit to the global gambling and gaming industry.

The Sydney company increased earnings before interest, tax depreciation and amortisation (EBITDA) o $750 million, a six per cent rise on the previous corresponding period.

It expects net profit after tax to be $346 million.

Aristocrat held firm on its investment in new game development and sales even as gambling was shut down globally, and is now reaping the reward of market share gains.

CEO Trevor Croker said customer sentiment and economic conditions in the second half had been better than expected, with Aristocrat’s digital gaming businesses also experiencing elevated demand compared to pre-Covid levels.

“As a result we have continued to take share and maintained our leadership of key gaming markets and segments, while also growing our share in digital games, where we are not a top five game publisher in tier one western markets.

“We expect economic conditions across key markets over the full year to remain uncertain, as a result of ongoing Covid-driven volatility.”

Aristocrat is a top five game developer in the United States, United Kingdom, Canada, France, Germany and Australia, according to data from AppAnnie.

Croker said the company would continue to increase investment in game development and user acquisition strategies.

Picture: Aristocrat Leisure

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