The Australian Made Campaign has announced that the Australian Made, Australian Grown logo has become a registered trademark in Hong Kong, the sixth-biggest buyer of Australian merchandise exports.
A statement from the campaign said it was the first time the symbol had been registered in Hong Kong, offering Australia exporters to the Special Administrative Region legal protection.
“Almost half of all our licensees use the Australian Made logo on exported products. The formal registration of the logo in Hong Kong provides an essential legal framework which exporters can rely upon if the logo is copied or used without proper authority,” said Australian Made chief executive Ben Lazzaro.
“Hong Kong presents a huge opportunity for Aussie makers and growers, especially with the recently signed Australia-Hong Kong Free Trade Agreement, and we’re proud to help our nation’s exporters leverage this growing market.”
This agreement was signed in March with Hong Kong, which imported $11,391 million worth of merchandise in 2017 – 18.
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