The Australian Made Campaign is encouraging consumers to help local businesses fight back across flood devastated Queensland and New South Wales through its new ‘Flood Fightback‘ product page.
While rain is finally easing Australian Made is featuring almost 900 businesses across flood-affected communities, providing consumers with a way to discover new and exciting Australian Made products but visit the makers’ and growers’ websites directly.
The licensor of the green and gold Australian Made logo said today this would ‘put money straight in the pockets of those that need it most’.
Australian Made Campaign CEO Ben Lazzaro said: “Floods, fires, COVID-19 and lockdown restrictions, Aussie businesses have had to overcome a number of incredible challenges in the last few years.
“While Aussie manufacturers have demonstrated their capacity to innovate and adapt, the latest floods in QLD and NSW are a big hit to some businesses that were already hurting.”
Local Mullumbimby maker and founder of the family-run business Hemp Collective, Maxine Shea, said supporting local businesses was one way Australians could help them persevere and secure the region’s future.
Shea said: “We have just been through one of the largest floods in living memory – people have lost their homes, livestock and businesses.
“When you buy Australian-made, you are helping to directly support local workers, Australian families and our economy to stay strong.
“Australians more than ever need products they can trust are safely manufactured to a high standard which is not only good for you… it’s good for everyone.”
From tapware, cookware and fire pits to pet care, swimwear and beauty products, a wide range of Australian Made goods are featured on the page.
Lazzaro said that since the Covid-19 pandemic, three in five (58 per cent) of licenced Australian Made businesses have seen an increase in customers actively seeking, requesting, or buying more Australian Made and Grown Products.
Almost all Australians (99 per cent) recognise the green and gold Australian Made logo, with 97 per cent associating it with the support of local jobs and employment opportunities,
You can visit Australian Made’s Flood Fightback page here.
Picture: Hemp Collective/Hemp Pet Gift Box
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