Fifth generation member steps up as new A.H Beard CEO

Australian bedding manufacturer A.H. Beard, established in 1899, has appointed Matthew Beard (pictured) as its new CEO.

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According to a statement from the company on Monday, the appointment of the fifth-generation member of the Beard family is effective immediately. It adds that the new CEO joined the business from an early age, and has extensive experience in its operations, product development, retail management, and strategy.

“His appointment represents both a continuation of our family legacy and a bold step forward — bringing a younger generation’s spirit and insight to the evolving needs of our industry and customers,” said Chairman Garry Beard.

Matthew Beard added that he felt honoured to lead the company in its next phase.

“Our foundation is built on family values, skilled craftsmanship, and a commitment to our local communities,” he said. 

“I look forward to driving new opportunities while staying true to what makes our business unique.”

Recent milestones passed by the company include its 125th anniversary last year, and a tenth anniversary of exporting to China in 2023.

It employs approximately 400, and produces roughly 10,000 mattresses each week.

Picture: supplied

Further reading

A.H. Beard marks 125th anniversary

A.H. Beard celebrates 10 years exporting mattresses to China

Celebrating Australian Made – How it’s Made Australia video – A.H. Beard

A Future Made in Australia in a world of cheap imports – by Allyn Beard